Color Psychology:
Does it Work?
Does psychology actually work? Tell me, what do you feel emotionally when you look at my website? I chose those colors to tell people I am sophisticated and trustworthy. Now, not everyone will see your color scheme the same way you do. That is something you have to account for, but this is easily solved. I would recommend asking friends/family for advice and to ask their opinion.
Here are couple websites on color psychology to look at:
Attracting People to Your Site
This is a big one that I would say new business owners get discouraged over. One thing you have to do is add things to the website. Like these articles do for me. For example, let's say you have a website selling wooden furniture. Adding different sale items bumps you up in Google's list of hits (after you get your SEO set up). You can also have a page for any upcoming items people might want to know about.
I would also recommend advertising it. Post an ad in your local newspaper. Tell your friends. If you have a LinkedIn account, post on there about your website. Shove it in people's faces as politely as possible.